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Selecting the Right Influencer to Support Your Marketing Program

Overview :

Focus on getting the right influencer(s) to promote your business by researching the niche they talk to and are passionate about while offering valuable content including answering questions and taking feedback from their audience. Keep in mind that an influencer should communicate a position that is compatible and agreeable to your views, thoughts and position.

By Jacalyn Holsted|2021-05-10T17:20:05-07:00May 10th, 2021|Podcast|Comments Off

About the Author: Jacalyn Holsted

Jacalyn Holsted is the president of On Point Thinking. She produces a weekly podcast “On Point Conversations” and blog posts surrounding marketing, content strategy, communicating and team building in the Covid19 environment. She has held positions as a VP Client Services for several marketing agencies and consulted for Microsoft, Genie Industries, Hewlett Packard as well as a large range of small to medium size companies. A seasoned consultant and content strategist, she provides a wide range of consulting surrounding marketing, content creation and distribution, communications and team building.