
BusinessMarketingSocial Media Podcasts
PROFESSIONALLY CURATED PODCASTS TO HELP YOUR BUSINESS GROW

BusinessMarketingSocial Media Podcasts
PROFESSIONALLY CURATED PODCASTS TO HELP YOUR BUSINESS GROW
Welcome to On Point Conversations
Sharing ideas on how to successfully and flexibly navigate the ever-changing and challenging marketing landscape.
Get inspired, stay informed, and gain information on planning and implementing marketing programs.
On Point Podcasts : sharing ideas on how to successfully and flexibly navigate the ever-changing and challenging marketing landscape.
Get inspired, stay informed, and gain information on planning and implementing marketing programs.
Our Latest Podcasts
Delivering you the most useful tips to help navigate these dynamic times!
Is Your Company Culture Customer Focused?
Being focused on the customer means more than just providing good customer service. A customer focused company creates a culture so that every strategic business decision is based on the needs and wants of the customer. In this podcast, we cover ways to start or refine your customer focused mission for better customer retention and loyalty.
Is Your Clock Running Backwards?
If you had a clock that was running backwards, it would be easy to see that a change was necessary. However as leaders, we often need to make changes to systems, processes, procedures and change can be difficult. In this podcast, I discuss 10 reasons that change is resisted and how leaders can understand and work around the resistance to change.
Giving Your Audience Content “Treats”
To build and keep your audience, your company needs a solid content marketing strategy and program. Use this opportunity to provide free, valuable content that your audience wants and looks forward to seeing and reading. A content “treat”.
Path to Innovation
Overview : Using questions, whether expressed verbally or just in our own heads, are a way to open up the possibilities of change for the better. Listen to this podcast to review how, when and where to ask questions and to be open minded [...]
It Isn’t Always Easy!
Building a business, presenting an idea or life itself is not always easy. But not always easy, doesn't mean giving up at the obstacles presented in your way. Select your path and consider your alternatives and proceed. Always keeping in mind that good ideas are often rejected initially. Work through the objections. If the idea keeps coming up then it is possibly worth pursuing.
Is Your Company Mission Focused?
A good mission statement defines your organization and an effective vision statement sets your companies sites to where you want to go. Neither are a long, thesis with all the information but clear, concise statements. To further expand and gain more visibility as well as understanding add a story approach for your employees to digest.
Our Latest Podcasts
Delivering you the most useful tips to help navigate these dynamic times!
Is Your Company Culture Customer Focused?
Being focused on the customer means more than just providing good customer service. A customer focused company creates a culture so that every strategic business decision is based on the needs and wants of the customer. In this podcast, we cover ways to start or refine your customer focused mission for better customer retention and loyalty.
Is Your Clock Running Backwards?
If you had a clock that was running backwards, it would be easy to see that a change was necessary. However as leaders, we often need to make changes to systems, processes, procedures and change can be difficult. In this podcast, I discuss 10 reasons that change is resisted and how leaders can understand and work around the resistance to change.
Giving Your Audience Content “Treats”
To build and keep your audience, your company needs a solid content marketing strategy and program. Use this opportunity to provide free, valuable content that your audience wants and looks forward to seeing and reading. A content “treat”.
Path to Innovation
Overview : Using questions, whether expressed verbally or just in our own heads, are a way to open up the possibilities of change for the better. Listen to this podcast to review how, when [...]
It Isn’t Always Easy!
Building a business, presenting an idea or life itself is not always easy. But not always easy, doesn't mean giving up at the obstacles presented in your way. Select your path and consider your alternatives and proceed. Always keeping in mind that good ideas are often rejected initially. Work through the objections. If the idea keeps coming up then it is possibly worth pursuing.
Is Your Company Mission Focused?
A good mission statement defines your organization and an effective vision statement sets your companies sites to where you want to go. Neither are a long, thesis with all the information but clear, concise statements. To further expand and gain more visibility as well as understanding add a story approach for your employees to digest.
Consulting Designed Specifically
for Your Business
Designing and implementing custom marketing programs focused on what your business needs.
Consulting Designed Specifically
for Your Business
Designing and implementing custom marketing programs focused on what your business needs.