Monitor, manage and enhance our online brand reputation. Why do you want to do this? Because it is a way to make sure your business represented the way you want it to be represented, and your customers are getting a good impression of who you are and what you do.
We live in a visual world with visual media and audience preferences for visual content. But what is behind or related to the visual is important too. It is the story! Because the story shares more about the visual, offers an interpretation and helps make ideas easier to remember.
As business leaders, owners, and team members, sometimes we need support or help. And there is no problem asking for it. Sometimes, we have been led to believe that asking for support is a sign of weakness, but the weakness comes in failing because of not asking for what you need.
Making some decisions can be hard. We make decisions everyday that affect all parts of our lives. Some decisions are easy such as what we are having for breakfast and some decisions are life changing such as do I leave my job or do I change or add this new supplier. Taking the time to make good decisions especially the decisions that impact our well being, family, company, and team matter. The following are points to be aware of as you make your decisions.
Change is happening. Change in the we work and interact, technology, customers, and competitors. If you are not changing the way you work as a team you could be moving backwards. Unleash the potential in your team to get the most out of your teams and create a healthy, happy team.
Some employers are working under the assumption that any downtime is a problem that needs to be eliminated through increased activities, tasks, shorter timelines and what looks and feels like a hurried and stressful environment. Not true! Here are 12 ways to increase creativity without creating burnout.
Employees always count but when you own a small business, every employee counts even more. Here are nine key points to look when hiring employees for your small business, as well as some additional tips to help you in the process.
As we are all very aware, at this point in time, and like it or not-- virtual engagements are [...]
Once you have pinpointed your audience and understand their motivation, wants and needs, defined content and developed a media strategy then you are ready to use that information to get not only free but effective exposure for your business and your products.
What is “content strategy” versus “content marketing”? The term “content strategy” has been around since the late ‘90s and refers to the planning, development, and management of content in written and/or digital media.
