8 Attributes of a Healthy Project Team 

Change is happening.  Change in the we work and interact, technology, customers, and competitors. If you are not changing the way you work as a team you could be moving backwards.  Unleash the potential in your team to get the most out of your teams and create a healthy, happy team.

By |2021-02-24T12:12:03-08:00February 8th, 2021|Communications, Management, Team Building, Uncategorized|Comments Off on 8 Attributes of a Healthy Project Team 

12 Ways to Foster Creative Thinking During Stressful Times

Some employers are working under the assumption that any downtime is a problem that needs to be eliminated through increased activities, tasks, shorter timelines and what looks and feels like a hurried and stressful environment.  Not true! Here are 12 ways to increase creativity without creating burnout.

By |2020-12-10T12:15:50-08:00December 4th, 2020|Communications, Content Development, Creative Thinking|Comments Off on 12 Ways to Foster Creative Thinking During Stressful Times

What to Look for When Hiring Employees

Employees always count but when you own a small business, every employee counts even more. Here are nine key points to look when hiring employees for your small business, as well as some additional tips to help you in the process.

By |2020-12-14T16:50:02-08:00November 19th, 2020|Communications, Content Development, Creative Thinking|Comments Off on What to Look for When Hiring Employees

10 Tips for Free Promotion

Once you have pinpointed your audience and understand their motivation, wants and needs, defined content and developed a media strategy then you are ready to use that information to get not only free but effective exposure for your business and your products.

By |2020-08-27T13:29:20-07:00June 10th, 2020|Communications, Crisis management, Learning, Management, Planning, Writing|Comments Off on 10 Tips for Free Promotion

Engaging Customers with an Effective Content Strategy

What is “content strategy” versus “content marketing”? The term “content strategy” has been around since the late ‘90s and refers to the planning, development, and management of content in written and/or digital media.

By |2020-08-26T16:23:51-07:00November 11th, 2019|Communications, Creative Thinking, Learning, Management, Planning|Comments Off on Engaging Customers with an Effective Content Strategy

Why is a Content Strategy Really Necessary?

Because it is the foundation of your marketing program and by creating quality branded content and posting that across your applicable media outlets you can deliver a consistent message...

By |2020-08-26T16:16:37-07:00August 22nd, 2019|Communications, Content Development, Creative Thinking, Crisis management, Learning, Management, Personas, Planning, Quotes, Technology, Uncategorized, Writing|Comments Off on Why is a Content Strategy Really Necessary?

Busy, Overwhelmed, Complicated

Clients want to be assured that their content and message is being found, heard, understood and acted upon. I do too! The challenge is to get customers attention at the right time, in the right place with an engaging message. That is often a tall order.

By |2020-07-30T18:37:29-07:00April 11th, 2019|Communications, Content Development, Creative Thinking, Learning, Management|Comments Off on Busy, Overwhelmed, Complicated

12 Ways to Increase Your Creativity

Researchers recently confirmed the creative power of “boredom” by subjecting one group of study participants to the mundane task of copying the telephone book for 15 minutes.

By |2020-07-30T21:10:00-07:00March 26th, 2019|Communications, Content Development, Creative Thinking, Learning, Management, Planning, Writing|Comments Off on 12 Ways to Increase Your Creativity

Gauging customer satisfaction with emojis

At my local drug store, there is what looks almost like a Fisher-Price toy. It is free standing battery [...]

By |2020-07-30T21:26:14-07:00March 22nd, 2018|Communications, Content Development, Creative Thinking, Learning, Personas|Comments Off on Gauging customer satisfaction with emojis
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